How Claire’s New IP Universe Started in the Metaverse

Claire’s relevance was waning in the late 2010s as the shopping malls where so many of its stores were located became less of a destination among young consumers. But after the brand’s exit from bankruptcy in 2018, it has been on an aggressive

Paving the Way for Brands to Adopt the Metaverse Experience

Sidi Drissi, Brand President, bareMinerals and Buxom and AJ Dalal, Senior Managing Director, Data & Metaverse Strategy, Publicis Sapient joined the D2 X Retail Edition Conference in June, 2023 to talk about Buxom’s Metaverse experience, called

Ways AI is Driving Web3 Innovation

AI is playing a significant role in driving innovation within the Web3 ecosystem. AI technologies, when integrated with Web3, enhance various aspects of Web3, enabling new functionalities and improving user experiences. First-generation AI is giving