Metaverse Resources
The Metaverse is…
The Metaverse is a public fusion of the physical and digital worlds. It blends blockchain technology, augmented reality, virtual reality, and artificial intelligence to create a seamless experience for the user by simulating human emotions and gestures. It is a collaborative environment that offers immersive experiences for shopping, gaming, participation in events like concerts or art galleries, and building products on the blockchain. The word “phygital” has been coined to describe the Metaverse.
Read About the Metaverse
Paving the Way for Brands to Adopt the Metaverse Experience
Sidi Drissi, Brand President, bareMinerals and Buxom and AJ Dalal, Senior Managing Director, Data & Metaverse Strategy, Publicis Sapient joined the D2 X Retail Edition Conference in June, 2023...
Ensuring Successful Web3 Execution
Heritage Vs. Emerging Brands – How to Ensure Successful Web3 Execution As the use of digital products continues to grow, brands have the chance to foster long-term engagement and brand loyalty...
This Is the Moment to Humanize Digital
Frances Yu, partner and global lead for digital strategy for Deloitte took the stage at the D2 Summit: Retail Edition in Chicago this past June to talk about how to humanize digital. In her...
Ways AI is Driving Web3 Innovation
AI is playing a significant role in driving innovation within the Web3 ecosystem. AI technologies, when integrated with Web3, enhance various aspects of Web3, enabling new functionalities and...
Transforming Brand Fandom Through Gamification
Transforming Brand Fandom Through Gamification Web3 has seen a steady stream of brands ramping up efforts to edge a way into the traditional gaming space to build communities and brand loyalty....
Welcome to the Metaverse
On average, 52 million users use Roblox daily. 50% of those users are over the age of 13. The platforms on the metaverse all have a parallel digital reality component and are highly social. For...
Changing the Customer Experience
Brands need to explore joining the metaverse, including the world of NFTs because that is where the next generation of consumers is engaging with brands. NFTs, sometimes known as digital...
The D2 Summit – Where Web2 Meets Web3
The D2 Summit D2 stands for Decentralization Deciphered. The purpose of the D2 brand, and the live event known as the D2 Summit, is to be the bridge between Web2 companies and Web3 possibilities....
The Race Towards the Metaverse
Web 3 is one of many possible paths for future technological advancement. Through the race towards the metaverse, we’ll see more advanced ways for users to interact with content online. These...
As Gen Z Gains Spending Power, Luxury Brands Go Big with Digital
Once reserved for an ultra-affluent clientele with disposable income to spend on shopping trips in the world’s most fashionable cities, the luxury category is undergoing a significant...
Around the chain
Articles from industry experts.
Microsoft Purchasing Gaming Star, Activision Blizzard
By Tom Warren | July 19, 2023 | theverge.com
Microsoft and Activision Blizzard extend merger agreement to October.
Xbox Boss Keen on Metaverse But ‘Cautious’ About Play-to-Earn Games
By Brian Quarmby | Aug 26, 2022 | cointelegraph.com
While many gamers are not yet sold on the current concept of a metaverse, they have essentially been playing in metaverse worlds for decades:
Inside PUMA’s ‘Humble’ Approach to Metaverse Strategy
By Alicia Esposito | July 14, 2022 | retailtouchpoints.com
Puma’s experience allows gamers to become athletes, connecting and competing in three mini games.
Fortnite is Venturing into Web3 Gaming
By Brain Quarmby | June 17, 2023 | cointelegraph.com
Fortnite’s expected embrace of blockchain technology would be a big milestone for web3 gaming.
Web3 Films: A Decentralized Future for Fans and Hollywood
By Michael Bodley | Sept 28, 2022 | www.blockworks.co
Some independent projects offer a glimpse into Web3 filmmaking using NFTs to bring forward the power of their communities.
Pokemon Go Creator to Build Metaverse
By Helen Partz | Nov 23, 2021 | coingtelegraph.com
Niantic, the developer of the popular mobile game Pokemon Go, is planning to build a “real-world” metaverse with newly raised funding.
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