How the NBA is Driving Fan Loyalty with Web3

Kenzi Inman, Director of Global Event Strategy & Development at the NBA, recently joined the D2 X Advertising Week event to talk about how the NBA is leaning into Web3 technology. During the pandemic, she spent time learning about the platforms t

How Claire’s New IP Universe Started in the Metaverse

Claire’s relevance was waning in the late 2010s as the shopping malls where so many of its stores were located became less of a destination among young consumers. But after the brand’s exit from bankruptcy in 2018, it has been on an aggressive
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How Blockchain Unlocks New Customer Connections & Community Experiences

Kigo CEO, Peter Schultze, and Kigo president and co-founder Ben Straley teamed up to discuss consumer loyalty programs at the D2 Conference Retail Edition. Kigo is a blockchain technology company which helps its customers expand and enhance customer