Building a Brand Community in Web3

Building a brand community in Web3 involves leveraging the unique capabilities of Web3 technology, like blockchain, crypto, and decentralization, to foster a sense of belonging, collaboration, and shared values among community members. A Web3 communi

Ways AI is Driving Web3 Innovation

AI is playing a significant role in driving innovation within the Web3 ecosystem. AI technologies, when integrated with Web3, enhance various aspects of Web3, enabling new functionalities and improving user experiences. First-generation AI is giving

Transforming Brand Fandom Through Gamification

Transforming Brand Fandom Through Gamification Web3 has seen a steady stream of brands ramping up efforts to edge a way into the traditional gaming space to build communities and brand loyalty. Companies like Epic Games and Roblox have been partnerin

Eight Takeaways for Web3

Eight Takeaways for Web3 from the 2023 D2: Retail Edition Conference – A First of Its Kind for Brands The D2: Retail Edition Conference, held June 13 in Chicago alongside the Retail Innovation Conference & Expo, was a huge success, hosting spea

New PUMA Looks Courtesy of Meta

New Puma Looks Because self-expression and representation matter in the Metaverse, Meta has introduced new body shapes and improved hair and clothing textures to customize Meta Avatars in even greater detail. They’ve partnered with several brands,