*Schedule subject to change.

Follow and Connect with Patrick


Patrick Lowe

LaLiga North America, Head of Partnerships

Excited to dive into this. Over the last 2 years, we have signed partnerships with Dapper Labs, Sorare, Socios, GreenPark Sports, and others. All looking to leverage our property for NFT creation. It has been a wild journey not only for us from a rights holder perspective, but also for our fans/customers getting access to products that did not exist 5 years ago. Demonstrating fandom is more than just a jersey these days. We have been super selective on who we partner with because the customer experience is so new to our fans.


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