Speaker

Meet Jordan

Jordan Walbesser

Mattel, Inc., Director, Legal & Business Affairs

Jordan works with high-performing IP-driven companies to leverage their IP through creative and effective deal-making. With degrees in computer engineering and law, Jordan has a unique perspective on licensing, intellectual property, and technology matters particularly in the NFT, digital, and video gaming space.

Jordan is currently a Director of Legal Business & Affairs at Mattel where he helps develop Mattel’s NFT strategy and other blockchain offerings. Under his guidance, Mattel was the first major toy company to market, auction, and sell NFTs as digital collectibles. In addition to NFTs, Jordan leads legal efforts related to strategic product and brand partnerships throughout Mattel and its global subsidiaries, including Fisher-Price, Mega, and American Girl.

In recognition of his thought leadership, Jordan was recently appointed to the steering committee of the Wilson Center’s Digital Asset Forum and has been named one of the University at Buffalo’s Ten Most Innovative Alumni. In his spare time, Jordan serves as the President of the University at Buffalo Engineering Alumni Association, regularly lectures on ethics in video game development, and is a published heraldist.