Web3 101 Resources
Web3 101..
Web3 is the future of the internet. The next generation is decentralized, meaning it isn’t controlled by any one central authority like Google, Amazon, Microsoft, Apple, or any big tech. Web3 is much more secure, and it is created by the people, for the people. Your wallet will contain your secure credentials, and you’ll decide where and when to use it.
Read About Web3 101
How PepsiCo is Onboarding Brands into Web3
Kate Brady, leader of PepsiCo’s Next Gen Direct-to-Consumer Connections and Innovation team, took the stage to close out the D2 Summit: Retail Edition in Chicago. PepsiCo has been onboarding its...
This Is the Moment to Humanize Digital
Frances Yu, partner and global lead for digital strategy for Deloitte took the stage at the D2 Summit: Retail Edition in Chicago this past June to talk about how to humanize digital. In her...
Building a Brand Community in Web3
Building a brand community in Web3 involves leveraging the unique capabilities of Web3 technology, like blockchain, crypto, and decentralization, to foster a sense of belonging, collaboration, and...
Ways AI is Driving Web3 Innovation
AI is playing a significant role in driving innovation within the Web3 ecosystem. AI technologies, when integrated with Web3, enhance various aspects of Web3, enabling new functionalities and...
Transforming Brand Fandom Through Gamification
Transforming Brand Fandom Through Gamification Web3 has seen a steady stream of brands ramping up efforts to edge a way into the traditional gaming space to build communities and brand loyalty....
Eight Takeaways for Web3
Eight Takeaways for Web3 from the 2023 D2: Retail Edition Conference – A First of Its Kind for Brands The D2: Retail Edition Conference, held June 13 in Chicago alongside the Retail Innovation...
New PUMA Looks Courtesy of Meta
New Puma Looks Because self-expression and representation matter in the Metaverse, Meta has introduced new body shapes and improved hair and clothing textures to customize Meta Avatars in even...
Developing a Web3 Strategy During An Economic Downturn
The current economic downturn has had a significant impact on businesses worldwide. In challenging times such as these, it is essential for those developing a Web3 strategy to focus on the...
AI & Web3 – Changing Business as We Know It
AI & Web3 Web3 is helping businesses move in a new direction, to better connect with customers and engage the newest generation of teenagers and young adults, known as Gen Alpha. Born between...
Hot Wheels Unleashed
Jordan Walbesser, director of legal and business affairs for Mattel, offers a case study in NFT collectibles while sharing tactical advice every company can follow for success in this emerging...
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