NFTs Resources

NFTs are…

NFTs are unique digital assets that are anything from digital art, sport and entertainment collectibles, and in-game items to digital real estate. The value of an NFT for anyone who buys one is that it is unique and verifiable on the blockchain. There is no other exactly like it. NFTs can be purchased or sold at any number of marketplaces and exchanges, all of which require the use of a digital wallet.

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Tokenizing Fandom & Brandom with Web3

Tokenizing Fandom & Brandom with Web3

Social platforms used to engage fans over the last decade are changing, as is the nature of live events. So, can Web3 help drive better fan engagement? A panel of industry experts discussed how they...

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Ensuring Successful Web3 Execution

Ensuring Successful Web3 Execution

Heritage Vs. Emerging Brands – How to Ensure Successful Web3 Execution As the use of digital products continues to grow, brands have the chance to foster long-term engagement and brand loyalty...

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Building a Brand Community in Web3

Building a Brand Community in Web3

Building a brand community in Web3 involves leveraging the unique capabilities of Web3 technology, like blockchain, crypto, and decentralization, to foster a sense of belonging, collaboration, and...

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Web3 and the NBA

Web3 and the NBA

Web3 is the promise of a solution to traditional problems. Businesses should take time to reflect on the opportunities Web3 does and doesn’t offer. Brands and Fortune 1000 companies can take a...

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Leveraging the Utilities of NFTs

Leveraging the Utilities of NFTs

We are currently just in the beginning of knowing what the metaverse can and will do. NFTs are another tool for brands to engage their consumers. Consumers have the same drivers and motivators as...

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Changing the Customer Experience

Changing the Customer Experience

Brands need to explore joining the metaverse, including the world of NFTs because that is where the next generation of consumers is engaging with brands. NFTs, sometimes known as digital...

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